The staff is the carrier of culture and the positive culture can build a wide development platform for staff. Therefore, corporate culture is not only the important force of uniting and inspiring staff, but also the motive and resource to keep sustainable development of enterprises. One enterprise has its corporate culture, different enterprises have different culture because of historical background, work environment and property of production. A subtle thing also can realize the culture, from the idea and strategic concept to small things such as company label and staff dress. The cultural characteristics of enterprise internalizes certainly to the deep heart of every staff, and performed through theirs behaviors, including language, actions, expressions and etiquette etc
The corporate culture: responsibility, safe, harmony; the corporate spirit: one should do one’s duty, every thing creates excellence; morality: practical work, be honest.
As for responsibility, it can range from very sacred, to everyone should do the thing right in his duty, which is a principle of being a person and doing something; a requirement from you heart, even a excessive demand; a spirit of never give up until do things well; a gumption of dare to undertake; It is very different from whether has the responsibility or not. Even through we can’t see the responsibility, but the result can prove; even through it can not measure, but times can witness; the responsibility, regardless of their sizes, is a kind of spirit, style, assumption, constraint, force, and a charm.
Increasing the staff’s responsibility, except for the constraint of institution, cultural power is very important, which can bring people together, and stimulate staff’s enthusiasm and self motivation, be clear about your development targets, and enhance self management and sense of responsibility. Only the staff goes far, the enterprise can be further. Through the impressive enterprise spirit, unified value, advanced corporate culture to lead the staff, unit the staff, inspire the staff and form the team spirit, harmonious atmosphere of sharing weal and woe, and advancing together between staff and enterprise.
A company with good corporate culture, wound be better.
slogan: Korea-based, lifestyle
brand concept: simplify, quality, design
brand vision: to become the first one of fashion leisure life brand in the world
brand mission: enjoy wonderful life, produce excellent merchandise with ingenuity and wisdom
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